Millville, New Jersey – 3 April 2025 – Broadcast Blinds, the world leader in daylight control solutions for broadcast, video, corporate and streaming, today announced two major developments: the launch of their groundbreaking new line of portable daylight control systems, designed to revolutionize on-location productions, and a strategic global relationship with Rosco, a pioneer in innovative lighting technology, introducing RoscoVIEW, Rosco’s polarization-based light control system, as a standalone complementary solution.
Broadcast Blinds will be exhibiting at NAB Show, in North Hall, Booth N1717, in Las Vegas, from 5th to 9th April.
Broadcast Blinds’ new portable daylight control systems are engineered for rapid deployment and optimal performance in temporary production environments such as sporting events, corporate presentations, and on-location shoots, expanding Broadcast Blinds’ offerings beyond their existing permanent installations. They are engineered for maximum adaptability and user-friendliness, particularly in demanding temporary environments.
Key features include:
– Rapid Deployment: Minimizing setup time and maximizing productivity.
– Robust Construction: Withstanding the rigors of on-location production.
– Tailored Customization: Meeting specific needs for optimal performance.
– Dedicated Support: Ensuring successful implementation with expert guidance.
The strategic relationship with Rosco provides clients with the option to use RoscoVIEW’s dynamic light control capabilities separately from Broadcast Blinds’ daylight control solutions.
RoscoVIEW is a unique two-part window control system for film and television studios consisting of a polarizing filter installed on windows and a matching polarizing filter for the camera. The system allows for complete control of the exterior exposure by rotating the camera filter. Key advantages include:
– Standalone Product: Working independently as a dynamic light control system.
– Complete Light Control: Allows for complete manipulation of exterior light to accurately match interior exposure.
– Greater efficiency when shooting: Eliminates studio down-time for changing out filters
– Enhanced Visual Control: Provides filmmakers and broadcasters with greater creative flexibility.
– Suitable for a variety of studios: Standard and custom sizes available.
“We are thrilled to introduce our new portable daylight control systems, a significant advancement for on-location productions and announce our strategic relationship with Rosco, offering RoscoVIEW as a complementary solution, providing our clients with enhanced light management options,” said Rick Smith, President of Broadcast Blinds.
“Our commitment to delivering premium daylight control products, including our innovative portable systems, and expanding our offerings through strategic relationships, such as our newest one with Rosco, demonstrates our dedication to providing comprehensive solutions that empower our clients to achieve their creative visions.”
Mark Engel, Rosco CEO said,”We are thrilled to announce our strategic relationship with Broadcast Blinds as a provider of the RoscoVIEW system. This collaboration demonstrates our commitment to delivering exceptional solutions through strategic providers who are experts in the field of lighting control. Broadcast Blinds’ experience and innovative approach align perfectly with our vision, ensuring that our clients will benefit from enhanced control and precision in their studio environments. We are confident that together, we will deliver exceptional solutions to the industry.”
Broadcast Blinds’ leadership in daylight control for broadcast, video, corporate, and streaming is built on a foundation of innovation, quality, and customer-centricity. The company’s deep understanding of daylight management challenges translates into solutions that consistently exceed client expectations, whether for permanent installations or temporary on-location productions.
About Broadcast Blinds:
Since 1999, Broadcast Blinds has been the global leader in innovative daylight control solutions for the broadcast, video, corporate and streaming industries. As both manufacturer and installer, the company offers customizable, high-quality systems tailored to each studio’s unique needs, seamlessly integrating with existing lighting consoles via DMX control. Their expertise spans successful installations worldwide, from the U.S. to China, ensuring optimal visual environments regardless of time of day or weather conditions. Broadcast Blinds empowers professionals to achieve exceptional visuals in any setting.
About Rosco:
Founded in 1910, Rosco is a leader in products for the entertainment and film & television industries. Best known for lighting filters, the company offers product lines in more than a dozen categories, including LED fixtures, RoscoVIEW lighting control, lighting effects equipment, flooring, green & blue screen paint and backdrops for film, television and broadcast. Rosco has been recognized with four Academy Awards® for the development of innovative products and systems for the production of feature films. Headquartered in Stamford, CT, Rosco maintains fully staffed businesses in France, Canada, Spain and the United Kingdom.
For more information about Rosco, visit http://www.rosco.com.
