3STEP Sports, the nation’s largest and most impactful youth sports club and event operator, has partnered with Pixellot, the world’s leading provider of AI-driven sports video technology, to elevate the production of live sports events for its 185 sport operators and 1.1+ million athletes across the United States. This collaboration marks a significant milestone in the industry, as it has empowered 3STEP Sports to deliver an unprecedented number of over 35,000 high-quality sports events to fans, athletes, and families worldwide, tripling its previous year’s production of game film with 300+ AI-automated Pixellot cameras implemented across all leagues.


“We feel so fortunate to work with Pixellot to enhance the sports event experience for youth sports fans everywhere,” said Tania King, CEO of 3STEP Sports. “This partnership allows us to bring more sports events to our athletes, families and fans than ever before, with an uncompromising commitment to quality and accessibility.”


Pixellot’s state-of-the-art AI-powered cameras have brought a paradigm shift in the way sports events are captured, produced, and shared. This innovative technology eliminates the need for traditional camera crews and production teams, while still delivering professional-grade broadcasts. The cameras automatically track the action on the field, providing dynamic coverage that ensures every moment is captured, no matter the size or scale of the event.


“3STEP Sports has done a monumental job bringing together best-in-class businesses across youth sports,” said David Shapiro, President, North America for Pixellot. “The experience for youth athletes in the United States is improving thanks to 3STEP. We are excited to bring professional video to more of their programs and enable their athletes to have professional video to aid in their player development and recruiting journey.


3STEP Sports has developed themselves into the marquee platform dedicated to the fostering and growth of youth sports. From clubs and leagues to national events and media content, 3STEP Sports is unrivalled in its commitment to supporting and promoting the incredible pool of young sports talent in the United States across all major sports.


With the implementation of 300+ AI-automated Pixellot cameras to capture staggering amounts of game film without the need for costly film crews, 3STEP Sports has significantly reduced costs while providing a valuable asset for athletes, coaches, and families. The partnership has redefined how games are captured and distributed on a massive scale. With Pixellot’s AI technology and 3STEP Sports’ expertise in event management, the collaboration has created a new era of accessibility and engagement in the world of sports.


About 3STEP Sports 

3STEP SPORTS LLC is the industry leader for youth sports clubs and events in the country, impacting 1.1+ million athletes from all 50 states across nine different sports. With a mission to be the leading and most dependable platform for all athletes to live out their passions, 3STEP has reimagined youth sports by providing access to top-tier coaching, nationally-ranked events, best-in-class facilities and premier media content to all athletes.


To learn more about 3STEP Sports, go to www.threestep.com


About Pixellot

Founded in 2013, Pixellot is the world’s largest producer of live sports content. Pixellot pioneered the concept of automated sports production solutions as an affordable alternative to traditional video capture, production, and distribution systems for professional and semi-professional sports events. In 2019 Pixellot acquired VidSwap, a leading sports analytics platform serving thousands of teams. Today Pixellot’s AI-Automated technology solutions streamline production workflow by fully automating live sports capture, distribution, analysis, and monetization of over 150,000 games per month from over 70 countries. To date, Pixellot technology has powered some 3 million live games from over 30,000 fields and courts around the world.